Big up to DJ Sandman who uploaded this little gem from 1990. Y’see kids, back in those days video came on something called a VHS tape so you couldn’t email a copy of your video press kit to someone, it had to be sent by snail mail. Apparently this was the press kit that Guru and DJ Premier aka Gang Starr were sending around at the time. I dig Premier’s intro, “I uh make the beats.”
This was a VHS Promo sent out by Chrysalis Records at the time the legendary Hip Hop group, Gang Starr was getting ready to release their 2nd album, “Step In The Arena” (Released 1/15/91)
This video tape has been sitting in a box in my studio for years..I’ve always wanted to share it with Hip Hop fans who may have never had a chance to see it. It includes rare footage of Dj Premier & Guru in the studio working on their album and also a rare interview.
Big, big respect to my friend DJ Premier.
R.I.P. GURU / Keith Edward Elam (July 17, 1961 — April 19, 2010)
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